Product Marketing Manager

<p><strong>Oneflow is the all-in-one contract platform that helps businesses create, negotiate, sign, and manage contracts throughout their entire lifecycle. We replace clunky PDFs and manual processes with interactive digital contracts designed to deliver a smoother customer experience. Publicly listed and continuously innovating with AI, we're shaping the future of contract automation.</strong></p><p>As Product Marketing Manager, you’ll help define how Oneflow wins in the market, from who we target and how we position our products, to how we launch, price and drive adoption.</p><p><strong>What you’ll do</strong></p><ul><li><p>Own and evolve our ICP, positioning, messaging and GTM strategy, turning complex product capabilities into clear, differentiated customer value.</p></li><li><p>Lead or contribute to major product launches, from strategy and positioning through internal enablement, external activation and post-launch optimisation.</p></li><li><p>Partner with Product, Sales, Marketing, Customer Success and Partnerships to turn business priorities into effective GTM plans and ensure consistent messaging across teams.</p></li><li><p>Bring customer, market and competitive insights into product and commercial decisions through research, win/loss analysis, competitor intelligence and market analysis.</p></li><li><p>Partner on pricing and packaging, helping translate product value into compelling commercial propositions.</p></li><li><p>Work with rest of the marketing team to turn positioning and product stories into campaigns, content and demand-generation initiatives that support pipeline and adoption.</p></li><li><p>Act as a connector across teams, bringing structure, clarity and momentum to complex initiatives and influencing stakeholders without relying on hierarchy.</p></li><li><p>Measure success through business impact, including win rates, ACV, pipeline, competitive performance, product adoption and launch outcomes.</p></li></ul><p><strong>Skills and requirements</strong></p><ul><li><p>5+ years of hands-on Product Marketing experience in B2B SaaS.</p></li><li><p>Strong understanding of ICP, positioning, messaging, GTM, product launches and competitive intelligence.</p></li><li><p>Experience with pricing and packaging or broader commercial strategy.</p></li><li><p>Strong analytical and research skills, with the ability to turn customer, market and competitive insights into clear recommendations.</p></li><li><p>Excellent communicator and presenter who can influence across functions and seniority levels.</p></li><li><p>Comfor