Head - Sales & Marketing (Telecom)

Role Overview

Lead and develop sales and marketing teams for a top Indonesian mobile operator, driving subscriber growth, revenue, and market share through strategic sales, distribution, and marketing initiatives across multiple regions.

Responsibilities

• Lead and develop large, geographically dispersed sales and marketing teams to achieve regional and nationwide targets
• Collaborate with regional leadership, product, network, and operations teams to execute sales and marketing initiatives effectively
• Drive sales performance improvements by planning strategically, monitoring KPIs, and ensuring operational excellence
• Support business transformation and integration initiatives to enhance organizational effectiveness
• Lead nationwide consumer sales operations to increase subscriber acquisition, revenue growth, market share, and distribution coverage
• Develop and implement sales strategies tailored to regional markets, retail outlets, dealers, and distribution partners
• Oversee dealer performance, channel productivity, retail availability, and sales-force effectiveness to optimize sales outcomes
• Monitor key sales metrics including revenue, gross additions, market share, distribution reach, and channel performance
• Strengthen relationships with key distributors, dealers, and strategic retail partners to enhance market presence
• Lead consumer marketing strategies focused on brand positioning, product promotions, customer acquisition, and market development
• Oversee trade marketing initiatives, retail branding, point-of-sale materials, and promotional campaigns to boost brand visibility
• Collaborate with regional sales teams to ensure successful execution of marketing activities and product launches
• Analyze consumer trends, market intelligence, and competitor activities to identify and capitalize on growth opportunities
• Develop targeted marketing initiatives to increase customer engagement and market penetration

Required competencies and certifications

• Minimum 20 years of professional experience with senior leadership roles in sales and marketing within the telecommunications industry
• Proven experience managing large-scale B2C sales, marketing, distribution networks, dealer relationships, and consumer marketing
• Strong understanding of Indonesia’s mobile telecommunications market, including prepaid/postpaid services and consumer acquisition
• Demonstrated success in driving subscriber growth, market share, regional sales performance, and marketing effectiveness
• Experience leading large, geographically dispersed teams
• Indonesian market experience required; international candidates with relevant Indonesia experience will be considered
• Bachelor’s degree required

Preferred competencies and qualifications

• MBA or equivalent advanced qualification preferred

Other Information

• Location: Jakarta, Indonesia
• Industry: Telecommunications / Mobile Network Operator
• Seniority: Senior Executive / Head of Function
• Experience: 20-25 years