职位介绍
摘自雇主发布的职位信息 · Doodle · 发布于2026年6月26日
<h2><span>Own the Growth. Build the Revenue Engine.</span></h2><p><span>Doodle is evolving from the world's most familiar scheduling tool into an indispensable productivity and coordination platform. We are hiring a commercially accountable Head of Growth Product to own self-serve ARR, activation funnels, and monetization mechanics across EMEA and North America.</span></p><p><span>This is a player-coach leadership role. You will directly lead an established, cross-functional growth team spanning lifecycle marketing, monetization, growth marketing, and tech stack operations. Crucially, you will partner directly with a dedicated, ring-fenced Growth Engineering squad led out of Berlin with an independent backlog: your experiments, paywalls, and onboarding flows are never deprioritized in favour of core platform R&D.</span></p><p><span><strong>What You Will Do</strong></span></p><p><span><strong>1. Own Self-Serve ARR & Monetization Strategy</strong></span></p><ul><li><p><span>Own the commercial strategy and end-to-end P&L performance for self-serve ARR across our monthly and annual subscription tiers.</span></p></li><li><p><span>Design, implement, and optimize pricing, packaging, and paywall experiments to increase Average Revenue Per User (ARPU) while preserving our viral freemium loops.</span></p></li><li><p><span>Build automated retention flows and churn mitigation mechanics across the subscriber lifecycle.</span></p></li><li><p><span>Identify and validate new customer segments, use cases, and ICPs to expand self-serve growth beyond the current base.</span></p></li></ul><p><span><strong>2. Drive High-Velocity Experimentation</strong></span></p><ul><li><p><span>Establish and run a hypothesis-driven experimentation framework across web, mobile, onboarding, and billing flows.</span></p></li><li><p><span>Partner hand-in-glove with our dedicated Growth Engineering squad to design, ship, iterate, or kill experiments at high velocity without fighting for core engineering bandwidth.</span></p></li><li><p><span>Set rigorous standards for statistical significance, causal inference, and funnel instrumentation.</span></p></li></ul><p><span><strong>3. Lead, Mentor & Scale the Growth Team</strong></span></p><ul><li><p><span>Directly lead, mentor, and upskill a cross-functional growth team covering Growth Marketing, Monetization, Lifecycle Automation, and Growth Stack Operations.</span></p></li><li><p><span&