Field Marketing Manager, SMB and Mid-Market - EMEA

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe. Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base. Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market success and business growth. Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact.

What you’ll do

We’re looking for a strategic, results-oriented marketing leader to drive our marketing engine for SMB and Mid-Market segments across EMEA, with an emphasis on Ideal Customer Profiles. This segment represents a massive portion of Europe’s economic fabric and is a critical driver of our ambitions in the region.

This is a senior individual contributor role for someone who thrives at the intersection of strategy, execution, and cross-functional influence. You'll translate global priorities into locally resonant programs, ensuring that audiences in the SMB and Mid-Market space have high-quality, insight-driven experiences throughout their lifecycle, from early exploration to long-term partnership.

The ideal candidate is data-driven, has an unbridled passion for working hand-in-hand with regional sales teams to drive successful user outcomes, and is excited about building a high-velocity revenue engine.

Responsibilities

• Define and execute the EMEA marketing strategy for SMB and Mid-Market segments with an emphasis on Ideal Customer Profiles
• Own key business and revenue metrics throughout the sales funnel, with a strong emphasis on accelerating pipeline through upsell and cross-sell opportunities
• Collaborate with Partner Marketing to create successful co-selling initiatives that extend our reach within the partner and developer ecosystems
• Develop and execute comprehensive full-funnel marketing plans, partnering with digital marketing and demand generation teams to secure high-value deals
• Partner closely with Sales leadership to align account plans, ensure discipline